Apple Inc.
AAPLApple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple...
Company Profile
Financial Snapshot
Shareholder Return
Fiscal 2025
Retired 2.3% of shares last year, 5.0% over two.
- Buybacks
- $90.7B
- Dividends
- $15.4B
What drove EPS
A buyback raises earnings per share without the company earning more. This splits each year's change into the two.
The two parts do not sum exactly to the total — the difference is the cross-term, plus preferred capital where the company has any. It is left visible rather than distributed into the other two.
Share count is the denominator the filer used for diluted EPS, recovered as net income ÷ EPS — not the balance-sheet count, which is a point-in-time figure and would put the timing difference into this split. Years with a loss are omitted: a smaller share count makes a loss per share larger, so the decomposition inverts.
Company Financials
Annual data (10-K) · Last 5 years
| Metric | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 |
|---|---|---|---|---|---|
| Market Cap | $4.5T | $3.5Test. | $2.8Test. | $2.3Test. | $2.8Test. |
| Revenue | $416.2B↑6% | $391.0B↑2% | $383.3B↓3% | $394.3B↑8% | $365.8B |
| Operating Income | $133.1B↑8% | $123.2B↑8% | $114.3B↓4% | $119.4B↑10% | $108.9B |
| Net Income | $112.0B↑19% | $93.7B↓3% | $97.0B↓3% | $99.8B↑5% | $94.7B |
| EPS (Diluted) | $7.46↑23% | $6.08↓1% | $6.13 | $6.11↑9% | $5.61 |
| Gross Margin | 46.9%↑2% | 46.2%↑5% | 44.1%↑2% | 43.3%↑4% | 41.8% |
| Operating Margin | 32.0%↑1% | 31.5%↑6% | 29.8%↓2% | 30.3%↑2% | 29.8% |
| ROE | 151.9%↓8% | 164.6%↑5% | 156.1%↓21% | 197.0%↑31% | 150.1% |
| Total Debt | $103.0B↓4% | $107.6B↓6% | $114.9B↓5% | $121.2B↑2% | $118.7B |
| Shareholders' Equity | $73.7B↑29% | $57.0B↓8% | $62.1B↑23% | $50.7B↓20% | $63.1B |
| Current Ratio | 0.89↑3% | 0.87↓12% | 0.99↑12% | 0.88↓18% | 1.07 |
| Debt / Equity | 1.40↓26% | 1.89↑2% | 1.85↓23% | 2.39↑27% | 1.88 |
| Operating Cash Flow | $111.5B↓6% | $118.3B↑7% | $110.5B↓10% | $122.2B↑17% | $104.0B |
| Free Cash Flow | $98.8B↓9% | $108.8B↑9% | $99.6B↓11% | $111.4B↑20% | $93.0B |
| Metric | Marks Risk-Aware Value | Akre Three-Legged Stool | Druckenmiller Macro-Enhanced Growth | Spier Value Checklist | Pabrai Dhandho Framework | Munger Quality Focus | Ackman Activist Value | Piotroski F-Score | Greenblatt Magic Formula | Lynch GARP | Buffett Quality Compounder | Graham Defensive Value |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Verdict | HOLD | HOLD | BUY | BUY | HOLD | HOLD | PASS | BUY | Not ranked | PASS | HOLD | FAIL |
| Score | ||||||||||||
| Analysis | ||||||||||||
| Intrinsic Value | ||||||||||||
| Margin of Safety | -250.8% | -469.1% | -85.9% | -125.2% | -211.6% | -171.7% | -234.1% | -6030.9% | -363.2% | -129.6% | -241.4% | -957.1% |
| Data As Of | 10-K (2026-08-15) | 10-K (2026-08-15) | 10-K (2026-08-15) | 10-K (2026-08-15) | 10-K (2026-08-15) | 10-K (2026-08-15) | 10-K (2026-08-15) | 10-K (2026-08-15) | 10-K (2026-08-15) | 10-K (2026-08-15) | 10-K (2026-08-15) | 10-K (2026-08-15) |
Where They Agree
- Valuation models
AAPL overvalued: all 12 models price fair value below $305.93 (median $90.58)
Marks fair value$87.21✗Marks-250.8% margin vs $305.93Akre fair value$53.76✗Akre-469.1% margin vs $305.93Druckenmiller fair value$164.59✗Druckenmiller-85.9% margin vs $305.93Spier fair value$135.83✗Spier-125.2% margin vs $305.93Show 8 more metrics ▾Show fewer ▴
Pabrai fair value$98.17✗Pabrai-211.6% margin vs $305.93Munger fair value$112.61✗Munger-171.7% margin vs $305.93Ackman fair value$91.56✗Ackman-234.1% margin vs $305.93Piotroski fair value$4.99✗Piotroski-6030.9% margin vs $305.93Greenblatt fair value$66.05✗Greenblatt-363.2% margin vs $305.93Lynch fair value$133.25✗Lynch-129.6% margin vs $305.93Buffett fair value$89.60✗Buffett-241.4% margin vs $305.93Graham fair value$28.94✗Graham-957.1% margin vs $305.93
Where They Disagree
- Profitability
4 of 11 pass — Marks, Spier, Pabrai +4 more object
Discount to Intrinsic Value-174.9% (IV=$98.35 vs Price=$270.37)✗Marks>= 20% below intrinsic valuePositive Net Income Frequency27/27 years positive✓MarksPositive net income in >= 7 of last 10 yearsReturn on Equity157.5% (3-yr avg)✓AkreROE > 20% (3-year avg)EPS Growth AccelerationLatest: 22.7%, Prior: -0.8%✓DruckenmillerAccelerating EPS growthShow 19 more metrics ▾Show fewer ▴
Margin of SafetyP/E=36.2x, P/B=54.2x✗SpierP/E < 15 AND P/B < 2.0✗PabraiP/B < 1.5 or P/E < 15Operating Income / Revenue32.0%✓Ackman>= 15%Net Income / Shareholders Equity151.9%✓Ackman>= 15%Net Income / Total Assets31.18%✓PiotroskiROA > 0ROA Change YoY25.68% -> 31.18% (delta: +5.50%)✓PiotroskiCurrent ROA > Prior ROA(CFO / Total Assets) vs ROACFO/Assets=31.03%, ROA=31.18%✗PiotroskiCFO/Assets > ROAGross Margin Change YoY46.2% -> 46.9%✓PiotroskiImproved YoYEBIT / Enterprise Value3.3%✗Greenblatt> 10%Earnings Yield + ROC AssessmentEY=3.3%, ROC=635.8%✗GreenblattBoth EY > 10% and ROC > 25%3-5 Year EPS CAGR17.9%✓Lynch15-30% (Fast Grower); > 0% to passROE151.9%✓Lynch> 15%Net Income Positive (10+ years)27/28 years positive✗BuffettPositive every year for 10+ yearsROE (5-yr avg)163.9%✓Buffett> 15% (5-yr avg)Operating Margin (10-yr trend)32.0% (latest)✓BuffettStable or rising over 10 yearsFree Cash Flow Proxy$112.0B✓BuffettPositive and growingEarnings Variance (10-yr CoV)✗BuffettCoV < 0.3Retained Earnings Effectiveness4.34x✓Buffett$1 retained -> > $1 market value createdPositive EPS (10 years)24/28 years positive✗GrahamPositive EPS every year for 10 yearsEPS Growth (3-yr avg, 10-yr window)✗Graham>= 33% growth - Debt & Leverage
2 of 8 pass — Akre, Munger, Ackman +3 more object
Interest Coverage & Debt/EBITDAIC=N/A (no interest expense), D/EBITDA=0.7x✓MarksInterest Coverage > 3x; Debt/EBITDA < 4xDebt Levels1.40✗AkreDebt/Equity < 0.3✗MungerDebt/Equity < 0.5Total Debt / Shareholders Equity1.40✗Ackman<= 1.0LT Debt / Total Assets Change23.49% -> 21.80%✓PiotroskiDecreased YoYShow 4 more metrics ▾Show fewer ▴
Total Debt / Equity1.40✗Lynch< 0.33Cash - Long-term Debt$-42.4B✗LynchPositive preferredDebt/Equity & Interest CoverageD/E: 1.40, IC: N/A✗BuffettD/E < 0.5 AND Interest Coverage > 5xLT Debt vs Net Current AssetsLT Debt $78.3B vs NCA $-17.7B✗GrahamLT Debt <= Net Current Assets - Valuation
1 of 9 pass — Marks, Spier, Pabrai +5 more object
P/B or P/E vs. Historical AverageP/E=36.2x, P/B=54.2x✗MarksP/E < 15 or P/B < 2.0Discount to Intrinsic Value-174.9% (IV=$98.35 vs Price=$270.37)✗Marks>= 20% below intrinsic valuePrice vs. 200-day MAQualitative✓DruckenmillerPrice above 200-day moving averageMargin of SafetyP/E=36.2x, P/B=54.2x✗SpierP/E < 15 AND P/B < 2.0Show 9 more metrics ▾Show fewer ▴
P/E or FCF YieldP/E=36.2x, FCF Yield=2.5%✗PabraiP/E < 15 or FCF Yield > 10%Valuation ReasonablenessP/E=36.2x, OE Yield=2.8%✗MungerP/E < 25 or Owner Earnings Yield > 5%Price / FCF per Share40.4x✗Ackman<= 25EBIT / Enterprise Value3.3%✗Greenblatt> 10%Earnings Yield + ROC AssessmentEY=3.3%, ROC=635.8%✗GreenblattBoth EY > 10% and ROC > 25%P/E / EPS Growth Rate2.03✗Lynch< 1.0 (ideally < 0.5)Price / 3-yr avg EPS41.2x✗Graham<= 15xPrice-to-Book Ratio54.2x✗Graham<= 1.5xP/E x P/B2,233.8✗Graham<= 22.5 - Cash Flow
2 of 6 pass — Pabrai, Ackman, Piotroski +1 more object
FCF Positive18/18 years FCF positive✓MarksPositive FCF in majority of recent yearsP/E or FCF YieldP/E=36.2x, FCF Yield=2.5%✗PabraiP/E < 15 or FCF Yield > 10%(OCF - CapEx) / Market Cap2.5%✗Ackman>= 4%Price / FCF per Share40.4x✗Ackman<= 25Show 4 more metrics ▾Show fewer ▴
Operating Cash Flow$111.5B✓PiotroskiCFO > 0(CFO / Total Assets) vs ROACFO/Assets=31.03%, ROA=31.18%✗PiotroskiCFO/Assets > ROAFCF Positive and Growing$98.8B✗LynchPositive and growingFree Cash Flow Proxy$112.0B✓BuffettPositive and growing - Growth
2 of 5 pass — Ackman, Lynch and Graham object
Positive Net Income Frequency27/27 years positive✓MarksPositive net income in >= 7 of last 10 yearsEPS Growth AccelerationLatest: 22.7%, Prior: -0.8%✓DruckenmillerAccelerating EPS growthRevenue Growth RateLatest: 6.4%, Prior: 2.0%✓DruckenmillerRevenue growth accelerating3yr Median Revenue Growth2.0%✗Ackman>= 5%Show 5 more metrics ▾Show fewer ▴
Positive EPS Growth Frequency4/5 years with positive EPS growth✓AckmanPositive EPS growth in >= 3 of last 5 yearsP/E / EPS Growth Rate2.03✗Lynch< 1.0 (ideally < 0.5)3-5 Year EPS CAGR17.9%✓Lynch15-30% (Fast Grower); > 0% to passInventory Growth vs Revenue GrowthInv: -21.5% vs Rev: 6.4%✓LynchInventory growth < Revenue growthEPS Growth (3-yr avg, 10-yr window)✗Graham>= 33% growth - Efficiency
5 of 6 pass — Graham objects
ROIC (high and growing)14/17 years ROIC > 15% (latest: 59.5%)✓AkreROIC > 15% for 3+ yearsReinvestment Rate x ROIC51.3% (RR=86% x ROIC=59.5%)✓AkreReinvestment Rate * ROIC > 10%Return on Invested Capital59.5%✓Munger> 15%Current Ratio Change YoY0.87 -> 0.89✓PiotroskiIncreased YoYShow 5 more metrics ▾Show fewer ▴
Revenue / Total Assets Change YoY1.07x -> 1.16x✓PiotroskiImproved YoYEBIT / (NWC + Net Fixed Assets)635.8%✓Greenblatt> 25%ROIC (3-5 yr avg)66.1%✓Buffett> 10%ROIC - WACC+56.1%✓BuffettPositive (WACC = 10%)Current Ratio0.89✗Graham>= 2.0 - Verdicts
Split decision: 5 HOLD · 3 BUY · 2 PASS · 1 FAIL
Overall verdict•MarksHOLD (6/8)•AkreHOLD (5/7)✓DruckenmillerBUY (6/7)✓SpierBUY (7/8)•PabraiHOLD (6/8)•MungerHOLD (5/7)✓AckmanPASS (5/9)✓PiotroskiBUY (F-Score 8)•GreenblattNot ranked✓LynchPASS (PEG 2.03)•BuffettHOLD (6/9)✗GrahamFAIL (1/9)
Historical Score Timeline
Industry Peers
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AAPL vs Peers — Financial Grading
| Company | Market Cap | Price | Revenue | Net Income | ROE | D/E | Op. Margin | Curr. Ratio | Graham | Buffett | Lynch | Greenblatt | Piotroski |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| CISCO SYSTEMS, INC.CSCO | $440.2B | $111.68 | $56.7B | $10.2B | 21.7% | 0.56 | 20.8% | 1.00 | 4/9 | 7/9 | 3/7 | 0/3 | F-Score 8 |
| INTERNATIONAL BUSINESS MACHINES CORPIBM | $220.8B | $234.32 | $67.5B | $10.6B | 32.4% | 1.68 | — | 0.96 | 3/9 | 3/9 | 3/7 | 0/3 | F-Score 6 |
| Hewlett Packard Enterprise CoHPE-PC | $198.1B | $150.26 | $34.3B | $57.0M | 0.2% | 1.03 | -1.3% | 1.01 | 1/9 | 1/9 | 1/7 | 0/3 | F-Score 4 |
| WESTERN DIGITAL CORPWDC | $175.4B | $508.80 | $9.5B | $1.9B | 35.6% | 1.31 | 24.5% | 1.08 | 1/9 | 1/9 | 3/7 | 1/3 | F-Score 4 |
| NCR Voyix CorpNCRRP | $138.6B | $1002.00 | $2.7B | $62.0M | 6.5% | 1.17 | 1.0% | 1.04 | 1/9 | 3/9 | 0/7 | 0/3 | F-Score 3 |
| Fortinet, Inc.FTNT | $117.4B | $160.01 | $6.8B | $1.9B | 149.8% | 0.81 | 30.7% | 1.17 | 2/9 | 5/9 | 5/7 | 1/3 | F-Score 6 |
| NetApp, Inc.NTAP | $40.6B | $207.08 | $6.2B | $1.3B | 94.4% | 1.84 | 26.8% | 1.44 | 3/9 | 5/9 | 3/7 | 1/3 | F-Score 8 |
| HP INCHPQ | $27.5B | $30.11 | $55.3B | $2.5B | -730.9% | -30.38 | 5.7% | 0.77 | 3/9 | 3/9 | 1/7 | 1/3 | F-Score 5 |